Grassroots Connect
Schedule-at-a-Glance

Unless otherwise noted, events are open to all attendees and brand representatives.
Please note this schedule is subject to change.

Saturday, November 7, 2026

  • 6-8 p.m. | Raising a Glass to Holly Hollenbeck Reception- by invitation only to Grassroots Members & Vendor Partners at Loews Hotel

Sunday, November 8, 2026 (Day 0)

  • Retailer Education Day at Loews Hotel

    • 7:45-8:30 a.m. | Breakfast and Networking* in City Beautiful Ballroom

    • 8:30-11 a.m. | Member Only Education* in City Beautiful Ballroom

    • 11 a.m. - 12 p.m. | Education Breakout Sessions^ in City Beautiful Ballroom

    • 12-1 p.m. | Lunch^ in City Beautiful Ballroom

    • 1-2 p.m. | Education Breakout Sessions^ in City Beautiful Ballroom

  • 8 a.m. - 6 p.m. | Connect Vendor load in at Kansas City Convention Center, Exhibit Hall D&E

  • 2-7 p.m. | Discovery at Kansas City Convention Center

Monday, November 9, 2026 (Day 1)
Theme Day: Support Public Lands

  • 6 a.m. | Morning Yoga sponsored by prAna at Kansas City Convention Center, Grand Ballroom 2501 D

  • 8 a.m. - 12 p.m. | Connect Appointments & Business Meetings at Kansas City Convention Center, Exhibit Hall D&E

  • 12-1 p.m. | Lunch at Kansas City Convention Center, 3501 Ballroom

  • 12-1 p.m. | Live episode of The Rock Fight - Community: The Antidote to the Apocalypse at Kansas City Convention Center, 3501 Ballroom B/D

  • 1-6 p.m. | Connect Appointments & Business Meetings at Kansas City Convention Center, Exhibit Hall D&E

  • 6 p.m | The North Face hosts screening of Everest: The Other Side (ticketed event)

  • 6-7 p.m. | Connect Happy Hour at Kansas City Convention Center

Tuesday, November 10, 2026 (Day 2)
Theme Day: Shop Shirt Day

  • 7-7:50 a.m. | Grassroots Vendor Partner Meeting & Breakfast (invitation only)

  • 8 a.m. - 12 p.m. | Connect Appointments & Business Meetings at Kansas City Convention Center, Exhibit Hall D&E

  • 12-1 p.m. | Lunch at Kansas City Convention Center, 3501 Ballroom

  • 12-1 p.m. | Women’s Luncheon at Kansas City Convention Center, 3501 Ballroom B/D

  • 1-6 p.m. | Connect Appointments & Business Meetings at Kansas City Convention Center, Exhibit Hall D&E

  • 6-7 p.m. | Show Floor Open House at Kansas City Convention Center, Exhibit Hall D&E

Wednesday, November 11, 2026 (Day 3)
Theme Day: Fancy Pants & Party Shirts

  • 8 a.m. - 12 p.m. | Connect Appointments & Business Meetings at Kansas City Convention Center, Exhibit Hall D&E

  • 12-1 p.m. | Lunch at Kansas City Convention Center, 3501 Ballroom

  • 1-6 p.m. | Connect Appointments & Business Meetings at Kansas City Convention Center, Exhibit Hall D&E

Thursday, November 12, 2026 (Day 4)
Theme Day: Sweet Sweater Man!

  • 8 a.m. - 1 p.m. | Connect Appointments & Business Meetings at Kansas City Convention Center, Exhibit Hall D&E

  • 12-1 p.m. | Box lunches available first come, first served at Kansas City Convention Center, Exhibit Hall D&E

  • 1-8 p.m. | Connect Vendor load out at Kansas City Convention Center

*Access included with Grassroots Member Retailer name badges.

^Access included with Grassroots Member Retailer and Guest Retailer name badges.